A Go Car Rental Iceland rental car parked on a gravel road with Icelandic mountains behind it

Go Car Rental Iceland Reviews & Ratings

4.7 out of 5 from 3,350+ verified reviews. Last updated September 2026.

Go Car Rental Iceland is rated 4.7 out of 5 from 3,350+ verified customer reviews. We are a locally owned Icelandic car rental company, registered as Bílaleigan Go ehf., with our main depot at Fuglavík 43 next to Keflavík International Airport and a second office at Skógarhlíð 16 in Reykjavík. We have been renting cars to travelers in Iceland since 2014.

Choosing a rental car is one of the bigger decisions of an Iceland trip, so this page puts every rating we have in one place, including the ones we are less proud of. You can see our current scores on each review platform, how those scores break down, what customers mention most often, and what we do when something goes wrong.

Go Car Rental Iceland ratings across review platforms

As of September 2026, Go Car Rental Iceland holds an average rating of 4.7 out of 5 across 4,705 customer reviews on Google, Trustpilot, Northbound and Guide to Iceland. Customers rate us highest on customer service, vehicle condition and value for money.

PlatformRatingReviews
Google Maps4.8 / 53,352
Trustpilot4.4 / 5377
Northbound8.6 / 10 (4.3 / 5)524
Guide to Iceland8.8 / 10 (4.4 / 5)452
Google MapsGuide to IcelandNorthboundTustpilot

These scores are collected from our public profiles and are current as of September 2026. Every platform is linked above so you can open the profile and read the reviews in full, including the ones we did not choose. We do not write, edit or remove reviews on any of them.

What customers mention most often

Pickup that does not eat the first hour of the trip

The most frequent thing reviewers mention is how fast it is to get on the road. Our shuttle runs between Keflavík International Airport and our depot, and many customers collect the keys from the key box and drive straight out without queueing at a counter. Instructions and a short video go out by email before you land, so you know where to go before you arrive.

Staff who actually know the roads

Reviewers regularly name the person who helped them, usually after being told something useful about the weather or the route ahead. Our team lives here and drives these roads, so the advice at pickup covers what the forecast means for your itinerary, which passes to avoid this week, and whether the car you booked suits where you are actually going.

No surprises at drop off

Customers repeatedly mention that the final bill matched the booking. Every rental includes unlimited mileage, collision damage waiver, gravel protection, theft protection and 24/7 roadside assistance. Extra insurance and add-ons are priced separately and shown before you pay, and our damage price list is published so you can see the cost of any repair in advance.

Someone picks up when something goes wrong

A large share of our best reviews come from trips where something went wrong. A broken window, an accident in a car park, a flight that landed hours late, a car that turned out too small for the luggage. In each case a person answered and fixed it, often the same day. Roadside assistance runs 24 hours a day, every day of the year.

Recent reviews from our customers

These are the most recent reviews left by customers who rented with us. They appear here exactly as they were written, including the spelling.

Reviews

4.7 of 5 based on 3,350+ reviews

"Jesús was a very a very nice person to us. Did everything to make us feel happy with our car. Thank you very much Jesus!"

J

Jennifer Flórez Gómez

20/09/2026

"Great car rental. Friendly staff and easy to use. The selections they offered as add ons made the trip perfect. The car was amazing and my son drove and was impressed with all its upgrades. The hybrid was an extra appreciated plus."

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Karen Stiles

20/09/2026

"Very positive experience. Personnel were attentive and helpful. Got clear instructions. Dont forget to get wifi in your rental, a must in Iceland."

A

Antonio González

19/09/2026

"Great company. Our initial car broke down and they sent us a new vehicle within the day."

S

Sébastien Lehoux (Cúchulainn)

19/09/2026

"Wonderful experience overall. Big shout-out to Glen, Anna Maria, and Miguel! Renting a camper van next time!"

t

ti labs

18/09/2026

"Super reliable rental, fast communication, and very clear pickup instructions. The self check-in was incredibly quick and convenient. One of the easiest car rentals I’ve had in Iceland. Highly recommended!"

M

Matteo Ermeti

17/09/2026

"Easy pick up from the airport and quick service at the counter for pick up and return. Very helpful communication when our car had mechanical issues far north, they found us a mechanic on the same day."

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Logan Kerr

16/09/2026

"Using Go Car Rental was a breeze. We used the self check-in and probably saved over an hour of waiting time. The car was clean and mechanically sound. WiFi worked great and the staff were very friendly. I will definitely use them again."

A

Andrew Winter

17/09/2026

"Very nice and helpful people! Would definitely recommend!"

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Nathan Maes

14/09/2026

Frequently asked questions about Go Car Rental Iceland reviews

Yes. Go Car Rental Iceland is a licensed Icelandic car rental company operating since 2011, registered as Bílaleigan Go ehf., with a depot at Fuglavík 43 in Reykjanesbær next to Keflavík International Airport and an office at Skógarhlíð 16 in Reykjavík. It is a member of the Icelandic Travel Industry Association (SAF) and holds a 4.8 out of 5 rating from 3,120 verified customer reviews.

Customers most often highlight four things: an airport shuttle and key box pickup that gets them on the road quickly, staff who explain Icelandic road and weather conditions properly, a final bill that matches the booking, and a team that answers when plans change. Customer service, vehicle condition and value for money are our highest scoring categories.

No. Go Car Rental Iceland is a locally owned Icelandic company at gocarrental.is. Go Iceland Car Rental is a separate company, and GoCarRental.com is an international comparison site with no connection to us.

No. Every rental includes unlimited mileage, collision damage waiver, gravel protection, theft protection and 24/7 roadside assistance. Optional extras and additional insurance are priced

Ready to book?

Pick your dates and see live availability and prices. Free cancellation up to 24 hours before pickup, no deposit on standard bookings, and the same insurance included on every car.

See our carsRent a camper instead